Terms of Service

Please read our terms of service carefully

Last updated 16th November 2025

AGREEMENT TO OUR LEGAL TERMS

We are EMQ Social ('Company', 'we', 'us', or 'our'). We operate the website https://emq.social (the 'Site'), as well as any other related products and services that refer or link to these legal terms (the 'Legal Terms') (collectively, the 'Services'). EMQ Social provides Event Match Quality (EMQ) monitoring and optimization tools for businesses running Meta (Facebook) advertising campaigns. Our platform analyzes Meta Pixel data accuracy, provides real-time EMQ score monitoring, generates optimization checklists, and delivers alerts to help improve advertising performance and return on ad spend. You can contact us by email at hello@emq.social. These Legal Terms constitute a legally binding agreement made between you, whether personally or on behalf of an entity ('you'), and EMQ Social, concerning your access to and use of the Services. You agree that by accessing the Services, you have read, understood, and agreed to be bound by all of these Legal Terms. IF YOU DO NOT AGREE WITH ALL OF THESE LEGAL TERMS, THEN YOU ARE EXPRESSLY PROHIBITED FROM USING THE SERVICES AND YOU MUST DISCONTINUE USE IMMEDIATELY. Supplemental terms and conditions or documents that may be posted on the Services from time to time are hereby expressly incorporated herein by reference. We reserve the right, in our sole discretion, to make changes or modifications to these Legal Terms from time to time. We will alert you about any changes by updating the 'Last updated' date of these Legal Terms, and you waive any right to receive specific notice of each such change. It is your responsibility to periodically review these Legal Terms to stay informed of updates. You will be subject to, and will be deemed to have been made aware of and to have accepted, the changes in any revised Legal Terms by your continued use of the Services after the date such revised Legal Terms are posted. The Services are intended for users who are at least 18 years old. Persons under the age of 18 are not permitted to use or register for the Services. We recommend that you print a copy of these Legal Terms for your records.

1. OUR SERVICES

The information provided when using the Services is not intended for distribution to or use by any person or entity in any jurisdiction or country where such distribution or use would be contrary to law or regulation or which would subject us to any registration requirement within such jurisdiction or country. Accordingly, those persons who choose to access the Services from other locations do so on their own initiative and are solely responsible for compliance with local laws, if and to the extent local laws are applicable. The Services are not tailored to comply with industry-specific regulations (Health Insurance Portability and Accountability Act (HIPAA), Federal Information Security Management Act (FISMA), etc.), so if your interactions would be subjected to such laws, you may not use the Services. You may not use the Services in a way that would violate the Gramm-Leach-Bliley Act (GLBA).

2. REFUND POLICY

**Subscription Refunds** EMQ Social operates on a subscription-based model. We want you to be satisfied with our Services, and we offer the following refund policy: **Monthly Subscriptions**: For monthly subscriptions, refunds requested after the 14-day period but before the end of your current billing cycle may be provided on a pro-rata basis at our sole discretion, depending on the circumstances. **Annual Subscriptions**: For annual subscriptions, refunds requested after the 14-day period may be provided on a pro-rata basis for the unused portion of your subscription at our sole discretion. **Refund Exclusions**: Refunds are not available for: • Subscription renewals (only new subscriptions qualify for the 14-day guarantee) • Partial month usage beyond the 14-day guarantee period • Services already rendered or data already processed • Violations of these Legal Terms that result in account termination **How to Request a Refund**: To request a refund, please contact us at hello@emq.social with your account details and reason for the refund request. We will process approved refunds within 10 business days to the original payment method used. **Cancellation**: You may cancel your subscription at any time through your account settings or by contacting us at hello@emq.social. Upon cancellation, you will retain access to the Services until the end of your current billing period. No refunds will be provided for early cancellation unless within the 14-day guarantee period. **Payment Processing**: All payments are processed securely through third-party payment processors. We do not store your credit card information on our servers. **Disputes**: If you have any concerns about charges or refunds, please contact us at hello@emq.social and we will work with you to resolve the issue promptly.

3. INTELLECTUAL PROPERTY RIGHTS

**Our intellectual property** We are the owner or the licensee of all intellectual property rights in our Services, including all source code, databases, functionality, software, website designs, audio, video, text, photographs, and graphics in the Services (collectively, the 'Content'), as well as the trademarks, service marks, and logos contained therein (the 'Marks'). This excludes your Meta Pixel data, EMQ scores, optimization reports, monitoring data, account details, or any other user generated content created inside our service of EMQ Social. Our Content and Marks are protected by copyright and trademark laws (and various other intellectual property rights and unfair competition laws) and treaties in the EU and around the world. The Content and Marks are provided in or through the Services 'AS IS' for your internal business purpose only. **Your use of our Services** Subject to your compliance with these Legal Terms, including the section below, we grant you a non-exclusive, non-transferable, revocable licence to: Access the Services; and Download or print a copy of any portion of the Content to which you have properly gained access. Solely for your internal business purpose. Except as set out in this section or elsewhere in our Legal Terms, no part of the Services and no Content or Marks may be copied, reproduced, aggregated, republished, uploaded, posted, publicly displayed, encoded, translated, transmitted, distributed, sold, licensed, or otherwise exploited for any commercial purpose whatsoever, without our express prior written permission. If you wish to make any use of the Services, Content, or Marks other than as set out in this section or elsewhere in our Legal Terms, please address your request to: hello@emq.social. If we ever grant you the permission to post, reproduce, or publicly display any part of our Services or Content, you must identify us as the owners or licensors of the Services, Content, or Marks and ensure that any copyright or proprietary notice appears or is visible on posting, reproducing, or displaying our Content. We reserve all rights not expressly granted to you in and to the Services, Content, and Marks. Any breach of these Intellectual Property Rights will constitute a material breach of our Legal Terms and your right to use our Services will terminate immediately. **You are responsible for what you post or upload** By connecting your Meta Pixel to EMQ Social or posting Content (Content being anything you have shared on EMQ Social such as pixel data, custom notes, reports, as well as other areas of EMQ Social that you can input data) on the Services or contributing through any part of the Services, you confirm that you have read and agree with our 'PROHIBITED ACTIVITIES' and will not post, send, publish, upload, or transmit through the Services any Content nor post any Content that is illegal, harassing, hateful, harmful, defamatory, obscene, bullying, abusive, discriminatory, threatening to any person or group, sexually explicit, false, inaccurate, deceitful, or misleading; to the extent permissible by applicable law, waive any and all moral rights to any such Content; warrant that any such Content are original to you or that you have the necessary rights and licences to submit such Content and that you have full authority to grant us the above-mentioned rights in relation to your Content; and warrant and represent that your Content do not constitute confidential information. You are solely responsible for your Content and you expressly agree to reimburse us for any and all losses that we may suffer because of your breach of (a) this section, (b) any third party's intellectual property rights, or (c) applicable law. **We may remove or edit your Content** Although we have no obligation to monitor any Content, we shall have the right to remove or edit any Content at any time without notice if in our reasonable opinion we consider such Content harmful or in breach of these Legal Terms. If we remove or edit any such Content, we may also suspend or disable your account and report you to the authorities.

4. USER REPRESENTATIONS

By using the Services, you represent and warrant that: (1) all registration information you submit will be true, accurate, current, and complete; (2) you will maintain the accuracy of such information and promptly update such registration information as necessary; (3) you have the legal capacity and you agree to comply with these Legal Terms; (4) you are not a minor in the jurisdiction in which you reside; (5) you will not access the Services through automated or non-human means, whether through a bot, script or otherwise; (6) you will not use the Services for any illegal or unauthorised purpose; and (7) your use of the Services will not violate any applicable law or regulation. If you provide any information that is untrue, inaccurate, not current, or incomplete, we have the right to suspend or terminate your account and refuse any and all current or future use of the Services (or any portion thereof).

5. DISCLAIMER

THE SERVICES ARE PROVIDED ON AN AS-IS AND AS-AVAILABLE BASIS. YOU AGREE THAT YOUR USE OF THE SERVICES WILL BE AT YOUR SOLE RISK. TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, IN CONNECTION WITH THE SERVICES AND YOUR USE THEREOF, INCLUDING, WITHOUT LIMITATION, THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE MAKE NO WARRANTIES OR REPRESENTATIONS ABOUT THE ACCURACY OR COMPLETENESS OF THE SERVICES' CONTENT OR THE CONTENT OF ANY WEBSITES OR MOBILE APPLICATIONS LINKED TO THE SERVICES AND WE WILL ASSUME NO LIABILITY OR RESPONSIBILITY FOR ANY (1) ERRORS, MISTAKES, OR INACCURACIES OF CONTENT AND MATERIALS, (2) PERSONAL INJURY OR PROPERTY DAMAGE, OF ANY NATURE WHATSOEVER, RESULTING FROM YOUR ACCESS TO AND USE OF THE SERVICES, (3) ANY UNAUTHORISED ACCESS TO OR USE OF OUR SECURE SERVERS AND/OR ANY AND ALL PERSONAL INFORMATION AND/OR FINANCIAL INFORMATION STORED THEREIN, (4) ANY INTERRUPTION OR CESSATION OF TRANSMISSION TO OR FROM THE SERVICES, (5) ANY BUGS, VIRUSES, TROJAN HORSES, OR THE LIKE WHICH MAY BE TRANSMITTED TO OR THROUGH THE SERVICES BY ANY THIRD PARTY, AND/OR (6) ANY ERRORS OR OMISSIONS IN ANY CONTENT AND MATERIALS OR FOR ANY LOSS OR DAMAGE OF ANY KIND INCURRED AS A RESULT OF THE USE OF ANY CONTENT POSTED, TRANSMITTED, OR OTHERWISE MADE AVAILABLE VIA THE SERVICES.

6. LIMITATIONS OF LIABILITY

IN NO EVENT WILL WE OR OUR DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE TO YOU OR ANY THIRD PARTY FOR ANY DIRECT, INDIRECT, CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, SPECIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFIT, LOST REVENUE, LOSS OF DATA, OR OTHER DAMAGES ARISING FROM YOUR USE OF THE SERVICES, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. NOTWITHSTANDING ANYTHING TO THE CONTRARY CONTAINED HEREIN, OUR LIABILITY TO YOU FOR ANY CAUSE WHATSOEVER AND REGARDLESS OF THE FORM OF THE ACTION, WILL AT ALL TIMES BE LIMITED TO THE AMOUNT PAID, IF ANY, BY YOU TO US DURING THE SIX (6) MONTH PERIOD PRIOR TO ANY CAUSE OF ACTION ARISING.

7. CONTACT US

In order to resolve a complaint regarding the Services or to receive further information regarding use of the Services, please contact us at: hello@emq.social